PUR Vs Brita | Which Is Better?

When it comes to using water for drinking or preparing food, most people prefer potable water. Some individuals buy bottled water, whereas others install filtration systems. In the latter case, both cost and quality play an essential role in the purchase decision of buyers. 

PUR and Brita have emerged as the two top brands for meeting the filtration requirements of clients. Brita is based in Germany and has more than 43 years of experience in offering filtration solutions to water contaminants.

On the other hand, PUR is an American company that manufactures water treatment products for buyers globally. It has over 30 years of experience in this field.

Being the popular brands in this segment, each brand is an alternative to the other. Buyers wonder which one out of these two products is better in the PUR vs. Brita comparison. Read on to find it out.

Pur vs. Brita water filter: product comparison

   Pur Water Filter Pitcher


Brita Everyday Pitcher


Speaking of both the brands’ products, there are two primary items on which both have invested heavily.

Both brands have done enough to assert the cost-effectiveness and functional improvement of the products. The cost of both is at the entry-level. The products of each of these brands are available in online stores at just $50.

Thus, going by the cost price of both these products, you will get the impression that they are meant to give you more bang for the buck.

However, are they equally good in terms of features? If yes, then what important or impressive attributes do both bring to the table? Read on to get the answers to these questions.

Brita vs. PUR pitcher: feature-wise comparison

A water filter provides numerous advantages when it comes to filtering the contaminants. These include its compact size, its portable design, and lighter weight. Due to its compact size, you can put it into a refrigerator and even on the dining table without any hassle.

When you compare Brita vs. PUR pitcher feature-wise, you will find that the products from both brands have the aforementioned features.

This is one of the primary reasons for the popularity of pitchers from both brands among college students.

Here is a feature-wise comparison of both:

FeaturesBrita pitcherPur pitcher
Capacity10 Cup Pitcher                                     11 Cup Pitcher
Cost of annual maintenance$40 for stream filter and $33 for long-lasting and standard filter$60 for lead filter and $36 for basic filter
Special featuresWi-Fi, LED, 15 distinct models, filter-on-the-go technology, auto-fill lidLED, 4 distinct models, easy-fill lid
Warranty30 days’ money-back warranty90 days warranty
Contamination reductionAsbestos and benzene, class 1 particulate, lead (99.9%), zinc, cadmium, carbon, mercury, and chlorineLead (99.9%), class 1 particulate (99%), zinc (86%), chlorine (97.5%), mercury (95%)

PUR vs. Brita pitchers: filtration quality

Filtration cartridges constitute the core feature of filtration for every filter. Regardless of the brand you consider, this is a universal rule which applies to filters of all brands across the board.

As far as Brita filters are concerned, the company offers three popular products under this segment. They are Brita Standard Filter, Brita Stream Filter, and Brita Longlast Filter. On the other hand, PUR has two distinct products in this category. These include PUR Basic Filter and PUR Lead Filter.

The stream filter and standard filter from Brita do an excellent job of removing zinc, cadmium, carbon, mercury, and chlorine from water as a part of contamination reduction.

While the former relies on a carbon filter characterized by a two-layered activation, the latter uses a combo of ion exchange resins and activated carbon granules for this purpose.

Brita’s long last filter removes additional impurities such as asbestos and benzene, and class 1 particulates in addition to the aforementioned components removed by the other variants’ filter products.

PUR basic and lead pitcher remove the class 1 particulate, zinc, chlorine, and mercury with a high-efficiency degree.

The only difference between both lies in the composition. The basic filter variant from the brand involves exchange material and activated carbon filters.

On the other hand, the PUR lead filter also includes lead reduction media and exchange material and activated carbon filters.

Winner: On this front, the products from both brands fare equally well. Thus, the result is a tie.

PUR vs. Brita pitchers: design and models

Filters from both brands encompass an innovative and fresh design. Despite the entry of Brita at a later date than PUR, it brings more variety to the table than its competitor.

As far as PUR is concerned, it has four distinct models. These items range from seven to ten cup pitchers. While all the models from this brand showcase the easy-fill lid feature to promote ease of use, only three out of all the models are equipped with an LED indicator. Further, the brand also has two different dispenser models with a filter cartridge each for filtration.

Brita offers more choices in terms of the selection of dispensers and pitchers to its users. With more than 15 variants, buyers who invest in the product from this brand get the choice to pick and choose.

The majority of filters from this brand is equipped with an electronic filter indicator. In contrast, some of the select models on the list also come across with a set of additional features such as the filter-on-the-go technology, stainless steel body, Wi-Fi, and auto-fill lid.

Dispensers from Brita remove the contaminant from water using the same filtration cartridges as filters. As regards the choice of dispensers, they are available in 18-cup variants.

Winner: Brita has the edge over PUR on this front

PUR vs. Brita pitchers: cost of annual maintenance

Buying a filtration system may be a one-time investment for you, but you need to spend a sizeable amount of money maintaining it. This is important as it decides the longevity of a filter product.

Unless you use your PUR filter beyond its capacity, you can keep its maintenance cost within $36. By the same token, the standard annual maintenance charges for Brita filter is $40.

Winner: PUR has a lower cost of maintenance than Brita. This makes the former the winner in this category

PUR vs Brita pitchers:  pros and cons

Brita pitcher:

  • Durable
  • Cheaper maintenance and fitting costs
  • A wider range of products
  • The quality control is not so efficient
  • Only 30 days of the money-back guarantee

PUR pitcher:

  • 90 days’ warranty
  • Affordable cost
  • Less durable
  • More cost of maintenance
  • Poor controls

Pur vs Brita faucet filter: feature-wise comparison

Brita and PUR faucet filters are believed to be the competitors of one another in the faucet filter segment of the top brands. Here is a feature-wise comparison of the faucet filter units of both brands.

FeaturesBrita faucet filterPUR faucet filter
FilterSingle-stage activated carbon filterActivated carbon media, sediment trap filter, and post filter
Cost of annual maintenance$78$51 for basic filter and $54 for mineral clear filter
Special featuresLED indicator on select modelsHorizontal and vertical filtration systems, LED indicator, and Bluetooth tracker
Warranty1 year2 years
Contamination reductionTrichloroethylene, asbestos, benzene, lead (99%), and chlorine odor and tasteSediment, pesticides, cysts, mercury, lead (99%), and chlorine

Brita vs. PUR faucet filter: filtration quality

Both PUR and Brita faucet filters come across with NSF/ANSI certifications to remove different contaminants. 

Brita faucet filters consist of single-stage activated carbon filters. This makes it worthy of removing contaminants such as trichloroethylene, asbestos, benzene, and chlorine.

So far as the faucet filter systems from PUR are concerned, they are available in two popular versions – basic filter and mineral clear filter. Both versions have activated carbon media and sediment trap filter.

As an additional building material, the mineral clear filter version from the brand also consists of post-filter materials that contribute to its better taste.

Winner: PUR has the edge over Brita faucet filters in terms of filtration quality.

Brita vs. PUR faucet filter: design and model

There isn’t much to choose between PUR and Brita in terms of the range of faucet filters. Both have a limited range of options in this category. Even though PUR has more models than Brita, both are based on the same filtration cartridge as the pitchers.

As far as the features are concerned, the models from Brita are equipped with LED lifespan indicators and water flow selections for advanced models. PUR faucet filters have a Bluetooth tracker and LED light indicator.

Besides, the models from this brand support filtration systems for both horizontal and vertical positions.

Winner: PUR has an advantage over Brita as the design of its models is somewhat more innovative.

Brita vs PUR faucet filter: annual cost of maintenance

The annual maintenance of the filtration cartridges of the faucet filters from both brands exhibits a distinct characteristic. Overall, it is much lesser in the case of PUR than that of Brita.

Winner: PUR has a cheaper cost of annual maintenance than Brita. As a result, the former is a better choice than the latter.

Brita vs PUR faucet filter: pros and cons


  • Durable
  • Affordable cost of filter maintenance
  • Removes 99% of overall contaminants
  • 2 years’ warranty
  • Issues with the controls


  • Durable
  • Certified against NSF
  • 1-year limited warranty
  • Issues with the quality of controls
  • The higher cost of maintenance

Which is better PUR or Brita?

PUR has the upper hand in the faucet filter segment in the PUR water filter vs. Brita (Pur vs. Brita), whereas both the brands give a close competition leading to a tie in the pitcher segment.

Also, in terms of filtration quality, PUR is miles ahead of its rival from Germany.

However, this is our take.  Given the variation in individual buyers’ choices and opinions, it boils down to what they like in the filtration system of these brands.

Therefore, we recommend buyers focus on the pros and cons of both brands’ products for an informed purchase decision.

Leave a Comment